SIMPLE BY DESIGN

The simplest dealership website you'll ever set up

No templates to customize. No plugins to install. No code to write. Add your dealership info, upload your vehicles, and your website is live. That's it.

Most dealers go live the same day they sign up.

You sell cars, not websites

Most dealer website platforms give you a dashboard with dozens of settings, a template editor, plugin marketplaces, and a learning curve that takes weeks. Then they assign you an "account manager" who calls monthly to upsell you on add-ons.

AutoFire takes the opposite approach. There's one thing to do: add your vehicles. The website design, SEO optimization, mobile layout, schema markup, and security are all handled automatically. You focus on your lot — we handle the tech.

Three steps to a live dealership website

1

Sign up

30 seconds

Enter your email and dealership name. Pick your subdomain. Done.

2

Add your lot

5 minutes

Upload your logo, add your address and phone number. Your branded site is live.

3

List vehicles

2 min each

Upload photos, enter price and details (or use VIN decoder). Each car gets its own page.

What other platforms make you do vs. what AutoFire does for you

Other platforms
AutoFire
Choose a template, customize layout, configure plugins
Sign up and your site is designed automatically
Build each vehicle page manually with forms and galleries
Upload photos and specs — the page builds itself
Install SEO plugins, configure meta tags, add schema markup
SEO and schema markup are built into every page
Find and install a lead capture form plugin
Lead forms are on every vehicle page by default
Test mobile responsiveness, fix layout issues
Mobile-first design that works on every device
Monitor security updates, patch vulnerabilities
Security handled automatically — SSL, encryption, isolation

Everything that's handled automatically

You never have to think about any of this. AutoFire handles it all behind the scenes:

Professional, modern website design
Mobile-first responsive layout
SEO meta tags on every page
Schema markup for Google rich results
SSL certificate and security
Image optimization and lazy loading
90+ Google PageSpeed scores
Server-side rendering for fast loads
Edge deployment on global CDN
Automatic updates — your site always improves

Simple pricing too

$0/mo

Free Kickstart plan

  • Up to 10 vehicle listings
  • Custom subdomain
  • SEO-optimized pages
  • Everything automatic

$99.99/mo

AutoFire Pro

  • Up to 50 vehicle listings
  • Lead capture + test drives
  • Custom domain + SSL
  • CARFAX + FireCompare + feeds

Frequently asked questions

How simple is it to set up a dealership website with AutoFire?

Three steps: sign up (30 seconds), add your dealership info and logo, then upload your vehicles. Your website is live immediately with a professional design, mobile-friendly layout, and SEO optimization — all handled automatically. Most dealers go live the same day.

Do I need any technical skills or coding knowledge?

No. AutoFire requires zero coding, zero design skills, and zero technical knowledge. If you can upload a photo and type a car description, you can run your dealership website. The platform handles design, SEO, mobile optimization, and security automatically.

Do I need to hire a web designer or developer?

No. AutoFire provides a professional, modern design out of the box. Your site is customized with your dealership name, logo, and colors automatically. There are no templates to configure, no plugins to install, and no code to write.

How do I add vehicles to my website?

Through a simple dashboard. Upload photos, enter the price and basic details, or use the VIN decoder to auto-fill specs. Each vehicle automatically gets its own SEO-optimized page. No spreadsheet imports or complex forms.

What if I need help?

AutoFire offers priority support for Pro users and documentation at docs.goautofire.com. You can also call or text 312-661-5726 for direct help. But most dealers find the platform simple enough that they rarely need support.

Is AutoFire simpler than WordPress or Wix for a dealer website?

Yes. WordPress requires plugins for inventory, manual SEO configuration, theme customization, and ongoing maintenance. Wix requires choosing and customizing a template, then building vehicle pages manually. AutoFire skips all of that — add your vehicles and everything else is automatic.

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Get online in minutes, not weeks

The simplest dealership website you'll ever set up. Sign up free, add your vehicles, and start getting leads today.