Why connect Facebook Automotive?
When your catalog matches your lot, dynamic creative and retargeting stay relevant—fewer “sorry, that one sold” moments. A single feed from AutoFire means your Facebook and Instagram touchpoints can reflect the same trims, mileage, and pricing you show on your website.
What this means for your dealership
Dealer address fields flow from your dealership profile so local relevance stays consistent with how you present the business on your site.
Listing and ad fees are billed by Meta, not AutoFire—your subscription covers the website and feed endpoints.
How it works
- Enable Facebook Automotive in Distribution and copy the private CSV feed URL.
- Add that URL as a scheduled data source in Meta Commerce Manager (your team or agency completes catalog wiring).
- Inventory refreshes on a recurring schedule; use the dashboard’s refresh or link-reset tools when you need an immediate update or a new secret URL.
- Disabling the integration stops partners from downloading your feed until you turn it back on.
Partner documentation: Meta business help — Automotive Inventory Ads catalog.
Partner-side setup
Ad accounts, budgets, audiences, and billing live in Meta. Paste the AutoFire URL only into trusted systems—the dashboard compares the link to a password.
Read the full Meta and Facebook automotive feeds guide →
FAQ
Where is AutoFire’s longer Meta and Facebook guide?▼
https://www.goautofire.com/marketing/facebook-automotive-feeds — FAQs and deep context for Meta scope, Commerce Manager, and how feeds relate to Ads Manager.
Does AutoFire charge Meta advertising fees?▼
No. Subscription covers AutoFire; Meta bills its own products.
What if I disable the feed in Distribution?▼
Partners cannot pull your inventory until you re-enable the integration.