Self-serve
Start with the $0 plan
- 1
Create your account
- 2
Add your lot details
- 3
Publish up to 10 cars
Start My Dealer Site Free
After the 14-day Pro trial, Free Kickstart has no time limit.
Launch your dealership website without agency onboarding or fees.
Add your lot, load your inventory, and publish your site. Free Kickstart covers up to 10 vehicles. Upgrade only when you need Pro.
Free up to 10 vehiclesNo card required
See the live dealer site before you sign upChoose your next step
Build it yourself or get 15 minutes of free setup help.
Create your account now, or book a short call and import your first vehicles with us.
No card
Free setup help
Bring your current site or CSV
Bring your current site or inventory CSV. We'll help you import your first vehicles during the call.
- Keep your current website until you are ready
- See the import path before you commit
- Get a same-business-day call or text when available
Send your inventory to Google, Facebook, Cars.com, AutoTrader, and CarGurus
Google Vehicle Listings
Facebook Automotive
CCars.com
AAutoTrader
GCarGurus
Platform features
Your inventory, website, and lead tools in one place
Add a vehicle once. AutoFire creates its VDP, updates your inventory, and gives shoppers a clear way to contact you.
Optional setup help
Build it yourself or import your first vehicles with us.
Add your cars and publish the site yourself. If you want help, book 15 free minutes and bring your current site or inventory CSV. We'll import vehicles with you on the call.
Open the demo dealer siteStart My Dealer Site Free
No card required. Keep the free plan or upgrade to Pro for $99.99/month.
Free setup help
We'll put your lot online with you
Simple pricing
Start with 10 vehicles. Upgrade when you need more.
Free Kickstart includes 10 vehicles on an AutoFire subdomain. Pro adds your own domain, lead forms, feeds, and up to 50 vehicles.
Free Kickstart
$0
List up to 10 vehicles on an AutoFire subdomain for $0.
- Up to 10 vehicle listings
- AutoFire subdomain
- SEO-ready VDPs
- Basic website customization
- Keep the free plan with no time limit
AutoFire Pro
14-day Pro trial$99.99/mo
Use your domain, capture leads, connect feeds, and list up to 50 vehicles.
- 14 days of Pro with no card required
- $99.99/month only if you subscribe after the trial
- Up to 50 vehicle listings
- Lead forms and test-drive requests
- Custom domain support
- Feed-ready pages, FireCompare, VIN decoder, and priority support
Questions before you touch the button?
Yes. Free Kickstart lets you publish up to 10 vehicles on an AutoFire subdomain. Upgrade to Pro for your own domain, more inventory, lead forms, feeds, and advanced tools.
Start My Dealer Site Free
No card required. Keep the free plan or upgrade to Pro for $99.99/month.