Leads & growth

Capture leads and work them in one inbox

Shoppers who find your inventory should have a friction-light way to reach you. On Pro, AutoFire supports lead capture tied to your site, team notifications, and lead records you can track from new to closed.

Dealership showroom with customer-ready vehicles

Highlights

  • Inbound from your site

    Leads originate from customer-facing flows on your AutoFire dealership experience.

  • Email notifications

    Team members get alerted when new interest comes in.

  • Statuses & follow-up

    Move leads through stages so the next shift knows what happened.

  • Notes and history

    Keep context on the lead without scattered spreadsheets.

  • Spam-conscious defaults

    Built-in friction helps reduce junk submissions.

Why it matters

Independent dealers need speed to lead without enterprise CRM complexity. AutoFire keeps lead intake adjacent to inventory so context stays with the vehicle the shopper cared about.

Practical notes

Lead features are subscription-gated—Free Kickstart focuses on site and inventory fundamentals.

How it works in AutoFire

  • Upgrade to or start on a plan that includes lead capture (see Pricing).
  • Shoppers submit interest from your public site; leads land in Dashboard → Leads.
  • Assign follow-up, update status, and coordinate as a team when you use roles and invites.

FAQ

Do leads sync to my CRM automatically?
AutoFire is the system of record for leads created here; export or manual processes may bridge to other tools depending on your stack.
Can I disable forms?
Product configuration depends on plan and settings—use dashboard controls appropriate to your subscription.